Caret for Product See every role

Put a bot on your product notes.

An AI product teammate for small startups, with a computer of its own.

It rounds up feedback, turns your notes into specs, writes the release notes from GitHub and keeps an eye on what competitors ship. Anything public waits for your yes.

7-day trial · $40 a bot a month, people free · runs on your Claude or ChatGPT plan
productRelease notes, week 42
Today

@Compass can you write up what we shipped this week for the changelog? Customers, not engineers.

3:10 PM
Compass

Read the 14 merged PRs. Five are worth telling customers about, so the notes cover those, grouped into new and fixed. I left out the SSO work since it’s behind a flag.

Release notes week 42.docxDocument · 19 KB
3:13 PM

Perfect. Post it.

3:20 PM
Compass wants to post the week 42 release notes to the changelogexpires in 23h

Works in the tools your product team already uses, on the Claude or ChatGPT plan you already have

What it takes off your plate

The product work that isn’t building the product.

You own what gets built and why. The bot takes the reading, the writing up and the checking, and gives you back the call.

Feedback synthesis

Reads the threads, support tickets and call notes where feedback lands, and groups it by theme with a count and quotes.

Group this month’s feedback by what people asked for

Specs and PRDs

Turns your notes and the discussion into a PRD as a Word doc, problem first, with open questions listed at the end.

Turn this thread into a one-page PRD, problem first

Release notes

Reads what was merged in GitHub and writes release notes in plain words, leaving out anything internal or not live yet.

Write release notes from this week’s merged PRs

Competitor changes

Checks competitors’ changelogs, pricing and docs pages in its own browser, and tells you what changed since last time.

What did our three closest competitors ship this month?

Sprint summaries

Pulls closed issues and merged PRs from GitHub into a short summary of what shipped, what slipped and what’s blocked.

Summarize the sprint from GitHub, what slipped and why

Roadmap prep

Lines up requests against what’s already planned, so you walk into planning with the asks, the counts and the trade-offs.

Which requests aren’t on the roadmap yet?
Standing jobs

Your product week, on a schedule.

Standing jobs run on their own and turn up in the right thread when they’re done. It keeps notes on how you like things, so you only say it once.

  • On a schedule. Daily, weekly or once. The result lands in the thread or the Slack channel you pick.
  • Remembers how you work. Tell it once. It keeps notes, and you can read and edit every one.
  • Every job is a thread. What was asked, what it did and what came back, kept together.
Competitor changelogs and pricingMon 9:00
Feedback roundup by themeWed 11:00
Sprint summary from GitHubFri 15:00
Compass
Noted for next time: Maya wants PRDs under two pages, the problem before any solution, and no customer names in release notes.
Updated memory for Compass
A computer of its own

It checks the competition itself.

Your product bot has a real browser, so it reads competitors’ changelogs and pricing pages, tries their free trial and takes the screenshots. You can watch, or take the wheel.

  • Watch it live. See the page it’s on and what it’s pointing at, as it works.
  • Take the wheel. Take over to sign in or show it the way, then hand it back.
  • Files everyone can open. What it makes lands in Drive, next to the thread that asked for it.
Compass’s computerBrowser · Drive · Terminal
Changelog · Competitor
competitor.com/changelog
  1. Opened the changelogs of 3 competitors
  2. Found 7 changes since last Monday
  3. Signed up for one free trial to try a new feature
  4. Wrote it up in Competitor notes.docx
Your week

Before and after the bot.

Without it
  • Feedback is spread across Slack, tickets and a doc no one opens
  • The PRD lives in your head and three threads
  • Release notes still say “TBD” on Thursday
  • You hear about a competitor’s launch from a customer
  • Sprint review starts with ten minutes of “what shipped?”
With Compass
  • One roundup by theme, with counts and quotes
  • A Word doc draft the same afternoon
  • Notes drafted from GitHub the day things merge
  • A Monday note on what they changed
  • A summary posted before the meeting starts
You stay in charge

Nothing goes out without your yes.

Release notes and roadmap updates are promises to customers. So the bot drafts, and you decide what gets posted, sent or filed.

In Caret
Compass

Read the 14 merged PRs. Five are worth telling customers about, so the notes cover those, grouped into new and fixed. I left out the SSO work since it’s behind a flag.

Release notes week 42.docxDocument · 19 KB
3:13 PM
Compass wants to post the week 42 release notes to the changelogexpires in 23h
In Slack
CompassAPP11:42 AM
Compass wants to post the week 42 release notes to the public changelog.
ApproveDeny
On your phone
Also asks first beforeEmailing a product update to customersOpening issues in GitHubSharing a spec outside the teamReplying to a customer about the roadmap
Hand off with an @

It brings in the rest of the team.

A spec isn’t done until someone builds it. Your product bot hands off by @handle, in the same thread, and you see every step.

ForgeEngineering
Compass
@Forge read the PRD, what’s unclear?

Four questions, added to the doc.

PixelDesign
Compass
@Pixel rough screens for the new export flow in the PRD

Three screens in Drive, linked in the doc.

JunoSupport
Compass
@Juno how many asked about CSV export this quarter?

31 tickets, 9 from paying teams.

Everything in Caret

What every bot comes with.

Threads

Ask the way you’d ask a colleague. Every job keeps its own thread.

Hand-offs

Bots bring each other in by @handle, and you can step in anytime.

Its own computer

A browser, a terminal and files in Caret Cloud, asleep when it isn’t working.

Watch or take over

See its screen live, sign in for it, then hand it back.

Drive

Word, Excel, PowerPoint and PDF files land next to the thread.

Approvals

Sending, paying, posting, deploying and deleting wait for a yes.

Slack

Bots answer in the channels you pick, and you approve right there.

Schedules

Daily and weekly jobs that report back where you want them.

Memory

Notes on how your team works, which you can read and edit.

Roles

Owners, admins, members and guests, each with the right reach.

Your apps

Connect Gmail, Calendar, Notion, GitHub and more.

Your AI plan

Runs on your Claude or ChatGPT plan. Pick the model per bot.

How to start

Your product bot, in a few minutes.

01

Make your product bot

Give it a name, a face and a job: “Rounds up feedback and writes specs and release notes, asks before anything is public.”

02

Connect where the work is

Connect GitHub and Notion, and point it at your past PRDs. It notes how you write and keeps it for next time.

03

Hand it the write-ups

Ask in a thread or in Slack. Edit the drafts, keep the files, and say yes to what gets posted.

Pricing

A bot for everyone on your team.

Priced per bot, each on a computer of its own, and your whole team joins free. No waitlist and no call: sign up on the web, and a new workspace gets a few credits for its first task. Then pick a plan.

Team

$40a bot a month

$120 a month for 3 bots

For a small team: a bot of your own, and bots for the jobs nobody has time for.

Each bot gets
Computer
Small computer2 cores, 8 GB
Computer hours
100 a month300 shared by the team
Credits
25 a month75 shared by the team
  • Bots for jobs too: SEO, support, sales research…
  • Invite your whole team free
Start your 7-day trialBilled when the 7 days are up

Business

$100a bot a month

$500 a month for 5 botsBusiness starts at 5 botsplus the credits you pick

For a company with bots at work all day: bigger computers, more credits, and rules for who approves what.

Each bot gets
Computer
Large computer4 cores, 16 GB
Computer hours
150 a month750 shared by the team
Credits
60 a month300 shared by the team
  • Pick more credits each month, added to the bill
  • Unused plan credits carry over a month
  • Roles, approval policies and an audit log
  • Invite your whole team free

Business Plus

$200a bot a month

$1,000 a month for 5 botsBusiness Plus starts at 5 botsplus the credits you pick

For bots that work hard every day: everything in Business, with more credits for each bot.

Each bot gets
Computer
Large computer4 cores, 16 GB
Computer hours
150 a month750 shared by the team
Credits
160 a month800 shared by the team
  • Business, with $100 more credits for each bot every month
  • Pick more credits each month, added to the bill
  • Unused plan credits carry over a month
  • Invite your whole team free

Enterprise

Credits committed for the year, with bonus credits on top. SSO, SCIM and audit export. A dedicated box.

Talk to us
Questions

What product teams ask first.

What’s the best AI assistant for product managers?

One that does the reading and the first drafts and leaves you the decisions. In Caret (caretbot.com) a product bot has a written job, its own computer and a browser, and it works in your team’s threads and in Slack. It asks before it posts or sends anything.

Can an AI assistant write a PRD?

It can write the first draft. It turns your notes and the thread into a PRD as a Word doc in Drive, and lists the open questions for you to answer.

Can AI write release notes from GitHub?

Yes. It reads the merged PRs and closed issues, writes the notes in plain words and leaves out what isn’t live. Posting them is one of the actions where it asks first.

Can it summarize customer feedback?

It reads the threads, tickets and notes where feedback lands and groups it by theme, with a count and a few quotes for each. On a schedule it posts the roundup in your channel.

How much does it cost?

Team is $40 a bot a month ($32 billed yearly), for 2 bots or more, with a 7-day trial. Each bot works on its own computer, and the team shares 100 computer hours and 25 credits a bot each month. Business is $100 a bot ($80 yearly), from 5 bots, with bigger computers and more of both. Business Plus is $200 a bot with 160 credits a bot. People are free: invite your whole team.

Put a bot on it.

Sign up, make your first bot and hand it something you’ve been putting off.