Caret for Founders See every role

Put a bot on your to-do list.

An AI teammate for founders of small startups, with a computer of its own.

It takes the jobs nobody owns yet: the failed payments, the Monday numbers, the investor update, the vendor research. When a job needs a specialist, it hands off to another bot. Anything that sends, pays or deploys waits for your yes.

7-day trial · $40 a bot a month, people free · runs on your Claude or ChatGPT plan
leadershipFailed payments in October
Today

@Caret can you find every failed payment from this month and draft a short, friendly email for each one?

9:12 AM
Caret

Found 9 failed payments worth $3,670. Seven were expired cards, two were declined. A draft email for each one is in the doc, with the customer’s name and amount filled in. I skipped the two accounts already in a support thread.

Payment follow-ups.docxDocument · 19 KB
9:16 AM

Looks good. Send them, and check on Friday who paid.

9:24 AM
Caret wants to send 7 payment follow-up emails from Gmailexpires in 23h

Works in the tools you already uses, on the Claude or ChatGPT plan you already have

What it takes off your plate

The work that lands on you because nobody else owns it.

You run product, sales, hiring and the bank account, usually in the same afternoon. The bot takes the chores in between, and brings in other bots when the job gets specific.

Failed payments

Finds failed charges, drafts a follow-up for each customer and asks before it sends. On Friday it tells you who paid.

Draft emails for this month’s failed payments

The Monday numbers

Pulls sign-ups, revenue and churn into an Excel sheet each week and posts the three things that moved in your thread.

Every Monday, put last week’s numbers in a sheet

Investor updates

Writes the monthly update as a Word doc from this month’s threads and numbers, and leaves the asks section for you.

Draft the October investor update, one page

Who promised what

Reads the team’s threads and keeps a short list of what each person said they’d ship this week, and what’s still open.

What did we say we’d ship this week?

Vendor and competitor checks

Opens pricing pages and docs in its own browser and comes back with a table you can decide from.

Compare what these three tools charge now

Your day

Reads your calendar and inbox before you start, and posts the meetings, the replies you owe and anything urgent.

Every morning, tell me what’s on my plate
Standing jobs

Your week, on a schedule.

Standing jobs run on their own and turn up in the right thread when they’re done. It keeps notes on how you like things, so you only say it once.

  • On a schedule. Daily, weekly or once. The result lands in the thread or the Slack channel you pick.
  • Remembers how you work. Tell it once. It keeps notes, and you can read and edit every one.
  • Every job is a thread. What was asked, what it did and what came back, kept together.
Your day, before you startDaily 8:00
Sign-ups, revenue and churnMon 9:00
Who paid after a failed chargeFri 15:00
Caret
Noted for next time: Maya wants numbers in a sheet with last week next to this week, and anything over $1k flagged at the top.
Updated memory for Caret
A computer of its own

It does the clicking for you.

Your bot has a real browser, a terminal and files in Drive. It logs into the dashboard, exports the report and builds the sheet. You can watch, or take the wheel.

  • Watch it live. See the page it’s on and what it’s pointing at, as it works.
  • Take the wheel. Take over to sign in or show it the way, then hand it back.
  • Files everyone can open. What it makes lands in Drive, next to the thread that asked for it.
Caret’s computerBrowser · Drive · Terminal
Payments · Stripe
dashboard.stripe.com/payments
  1. Filtered payments to Failed, last 30 days
  2. Exported 9 failed charges to a sheet
  3. Matched each one to a customer email
  4. Drafted follow-ups in Payment follow-ups.docx
Your week

Before and after the bot.

Without it
  • Failed payments sit in the dashboard for weeks
  • Monday numbers take an hour you don’t have
  • The investor update goes out late, or not at all
  • Nobody remembers who said they’d do what
  • Vendor research eats your Sunday
With Caret
  • Follow-ups drafted, approved and sent the same morning
  • A sheet in your thread at 9 AM every Monday
  • A first draft in Drive on the first of the month
  • A list of open promises, by person, when you ask
  • A comparison table while you’re in your next call
You stay in charge

Nothing goes out without your yes.

You’re the one who gets the angry email if a bot gets it wrong. So it does the work, and you decide what gets sent, paid or shipped.

In Caret
Caret

Found 9 failed payments worth $3,670. Seven were expired cards, two were declined. A draft email for each one is in the doc, with the customer’s name and amount filled in. I skipped the two accounts already in a support thread.

Payment follow-ups.docxDocument · 19 KB
9:16 AM
Caret wants to send 7 payment follow-up emails from Gmailexpires in 23h
In Slack
CaretAPP11:42 AM
Caret wants to send 7 payment follow-up emails from Gmail.
ApproveDeny
On your phone
Also asks first beforePaying a vendor invoiceSending the investor updateDeploying a fix to productionDeleting files in Drive
Hand off with an @

It knows who to ask.

Your generalist bot starts the job and hands the specialist parts to other bots by @handle, in the same thread. You see every step.

LedgerFinance
Caret
@Ledger how many months of runway at this burn?

14 months, model in Drive.

ForgeEngineering
Caret
@Forge the signup button is broken on mobile, can you fix it?

PR open with a screenshot, waiting on review.

BuzzMarketing
Caret
@Buzz turn this week’s release into a LinkedIn post

Draft in the thread, ready for your edits.

Everything in Caret

What every bot comes with.

Threads

Ask the way you’d ask a colleague. Every job keeps its own thread.

Hand-offs

Bots bring each other in by @handle, and you can step in anytime.

Its own computer

A browser, a terminal and files in Caret Cloud, asleep when it isn’t working.

Watch or take over

See its screen live, sign in for it, then hand it back.

Drive

Word, Excel, PowerPoint and PDF files land next to the thread.

Approvals

Sending, paying, posting, deploying and deleting wait for a yes.

Slack

Bots answer in the channels you pick, and you approve right there.

Schedules

Daily and weekly jobs that report back where you want them.

Memory

Notes on how your team works, which you can read and edit.

Roles

Owners, admins, members and guests, each with the right reach.

Your apps

Connect Gmail, Calendar, Notion, GitHub and more.

Your AI plan

Runs on your Claude or ChatGPT plan. Pick the model per bot.

How to start

Your first bot, in a few minutes.

01

Make your first bot

Give it a name, a face and a job: “Takes the chores nobody owns, asks before anything is sent or paid.”

02

Connect your apps

Gmail, Calendar, Notion, GitHub and Slack. You choose what it can reach, and it keeps notes on how your company works.

03

Add specialists as you go

When a job keeps coming back, make a bot for it. Your generalist hands off to it by @handle.

Pricing

A bot for everyone on your team.

Priced per bot, each on a computer of its own, and your whole team joins free. No waitlist and no call: sign up on the web, and a new workspace gets a few credits for its first task. Then pick a plan.

Team

$40a bot a month

$120 a month for 3 bots

For a small team: a bot of your own, and bots for the jobs nobody has time for.

Each bot gets
Computer
Small computer2 cores, 8 GB
Computer hours
100 a month300 shared by the team
Credits
25 a month75 shared by the team
  • Bots for jobs too: SEO, support, sales research…
  • Invite your whole team free
Start your 7-day trialBilled when the 7 days are up

Business

$100a bot a month

$500 a month for 5 botsBusiness starts at 5 botsplus the credits you pick

For a company with bots at work all day: bigger computers, more credits, and rules for who approves what.

Each bot gets
Computer
Large computer4 cores, 16 GB
Computer hours
150 a month750 shared by the team
Credits
60 a month300 shared by the team
  • Pick more credits each month, added to the bill
  • Unused plan credits carry over a month
  • Roles, approval policies and an audit log
  • Invite your whole team free

Business Plus

$200a bot a month

$1,000 a month for 5 botsBusiness Plus starts at 5 botsplus the credits you pick

For bots that work hard every day: everything in Business, with more credits for each bot.

Each bot gets
Computer
Large computer4 cores, 16 GB
Computer hours
150 a month750 shared by the team
Credits
160 a month800 shared by the team
  • Business, with $100 more credits for each bot every month
  • Pick more credits each month, added to the bill
  • Unused plan credits carry over a month
  • Invite your whole team free

Enterprise

Credits committed for the year, with bonus credits on top. SSO, SCIM and audit export. A dedicated box.

Talk to us
Questions

What founders ask first.

What’s the best AI assistant for a startup founder?

One that does the chores and leaves you the decisions. In Caret (caretbot.com) a bot has a written job, its own computer with a browser and files, and memory that lasts between conversations. It asks before it sends, pays or deploys.

Can one AI assistant handle finance, code and marketing?

A generalist bot can start any job, and hand the specialist parts to other bots by @handle in the same thread. You see each handoff and each result.

Can an AI assistant send emails or pay invoices for me?

It can draft and send, but in Caret sending, paying, deploying and deleting are actions where it asks first. Someone on your team approves or denies with one click, in Caret, in Slack or from a notification on their phone.

Is it safe to give an AI teammate access to our company apps?

Each bot has an owner and only the connected apps you give it. Everything it does is on the record in the thread, and you can watch its computer live or take over.

How much does it cost?

Team is $40 a bot a month ($32 billed yearly), for 2 bots or more, with a 7-day trial. Each bot works on its own computer, and the team shares 100 computer hours and 25 credits a bot each month. Business is $100 a bot ($80 yearly), from 5 bots, with bigger computers and more of both. Business Plus is $200 a bot with 160 credits a bot. People are free: invite your whole team.

Put a bot on it.

Sign up, make your first bot and hand it something you’ve been putting off.